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Ideas worth exploring. Knowledge worth sharing.
• Generally consumer products can be advertised suppressing the negative aspects and even some exaggeration is allowed. • But advertisement of professional…
Example 1: A consulting firm played actually a very minor role in a well-known project Situation 1: Its brochure claims that it…
Before 1976, advertising was thought to be ‘unprofessional’, in U.S.A. The state felt that work should be won through reputation…
1. Advertising 2. Competitive bidding 3. Contingency fees 4. Safety and client needs
• Consulting engineers work in private practice. • They earn by getting their fee for services rendered. • They have greater freedom in…
1) People: Separate people from the problem. Even though both the people and the problem are important, the personal aspect of…
– ‘I am in-charge – see it my way or I will fire you’. This is generally perceived as self- defeating.…
– Conflicts over schedules, depending mostly on support depts. but where managers do not have any control. – Conflicts over which is…
1. Ethical values and their full complexity are widely acknowledged and appreciated by managers and engineers. Neither profits nor promoting the …
There are highly ethical organizations, examples of some of which are given below: 1. Marilyn Hamilton, founded Quickie Designs in 1980,…
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