Business Ethics 1 min read
Emerging Ethical Problems in Market Research
Market research has experienced a resurgence with the widespread use of the Internet and the popularity of social networking. It…
THE ARTICLE LIBRARY
All stories.
Ideas and explainers from across SenseCentral.
heat transfer 2 min read
How Heat Works
In HVAC-R, making things cold is really all about heat. How many of us heard as kids, “Close the door!…
Business Ethics 1 min read
Ethical Issues in Marketing
Ethical issues in marketing arise from the conflicts and lack of agreement on particular issues. Parties involved in marketing transactions…
Business Ethics 1 min read
The Business Stakeholder Relationships
Organizational ethics programs have become popular for ethical relationships with all stakeholders. Organizations often create an ethical or an unethical…
Business Ethics 1 min read
Establishing a Balanced Stakeholder Orientation
There are potential conflicts between customer stakeholders and other stakeholders, including the communities for natural environment or economic development. Some…
heat transfer 3 min read
Heat Transfer Defined
Heat transfer is the process of transfer of heat from high temperature reservoir to low temperature reservoir. In terms of…
advanced_concepts 2 min read
Flow Reactors
As pointed out previously, the use of flow reactors allows for the direct measurement of reaction rates. At steady state…
Business Ethics 3 min read
Code of Ethics
What is a ‘Code of Ethics?’ A code of ethics is a guide of principles designed to help professionals conduct…
Business Ethics 1 min read
Ethical Considerations
Wal-Mart has experienced ethical and legal allegations concerning employment issues. Wal-Mart workers usually get a lower pay and fewer benefits…
Business Ethics 1 min read
Misidentification
It has been found by research that consumers may identify with organizations and may see the overlap between firms’ attributes…
