Advanced Concepts 4 min read
Wearables? Beware!
We’re in the middle of a major surge of wearable consumer electronic products. Originally, these devices were purely for fitness: Nike, Fitbit, Jawbone,…
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Category: Advanced Concepts.
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Innovative Tech Giant vs. Speaker Company
Despite these two products serving nearly an identical purpose, they couldn’t be more different from each other in terms of…
Advanced Concepts 6 min read
Teardown: Amazon’s Echo Plus
Amazon was the first company to popularize the smart speaker concept. The Seattle giant’s first foray into speakers has been…
Advanced Concepts 4 min read
Teardown: Sonos One
The Sonos One speaker is the flagship smart Alexa-enabled speaker. Sonos is hoping it will boost the the trajectory of…
Advanced Concepts 3 min read
What Cracking Open a Sonos One Tells Us About the Sonos IPO
For eight years, a war has been raging among a number of unlikely players. This bloodless technology battle is turning…
Advanced Concepts 4 min read
What Hardware Startups Can Learn from Pebble
Crossing the Chasm Many consumer hardware startups think being first to market with breakthrough technology will make them successful. While Pebble…
Advanced Concepts 3 min read
What Nest teaches us about the emotion of hardware
Most startups proposition their products as obvious, rational purchases. Most of them are lying. Hardware purchases have two drivers Whether you…
Advanced Concepts 4 min read
Why Bolt Isn’t An Accelerator
Petnet (one of our early portfolio companies) just announced their next round of major financing. Some of our favorite investors participated…
Advanced Concepts 3 min read
Why We Exploded Hardware and Put it on Our Walls
Space is important. One of my favorite things about startup culture is that tech companies understand the power of space.…
Advanced Concepts 6 min read
Will your hardware start-up make money ?
We talk to lots of founders who underestimate how hard it is to make money selling consumer hardware, especially on…
Advanced Concepts 14 min read
Certification and Regulatory Requirements for Product Developers
If you’re designing a physical product, you have an important responsibility to ensure your creation will be a good citizen…
Advanced Concepts 7 min read
Measuring the welfare effects of AI and automation
Growing adoption of the new generation of technologies such as smart automation and artificial intelligence (AI) has prompted contrasting views…