What is ‘Business Ethics?
Business ethics is the study of proper business policies and practices regarding potentially controversial issues, such as corporate governance, insider trading, bribery, discrimination, corporate social responsibility and fiduciary responsibilities. Law often guides business ethics, while other…
Arrhenius Temperature Dependence of the Rate Constant
The rate constant normally depends on the absolute temperature, and the functional form of this relationship was first proposed by Arrhenius in 1889 (see Rule III in Chapter 1) to…
Double Down on Startup Marketing
Marketing for startup companies can often be make or break. With the advent of the Internet, long gone are the days of “if you build it, they will come.” So…
Startup Business Plan
For the most part, gone are the days of a 60-page document outlining a business plan. However, startups are generally expected to have a handful key pitch assets. A lot…
The Art of Selling
The worst outcomes your startup can realize is finding out people aren’t willing to buy your product after you’ve spent significant time and money building it. One very good way…
Elementary Reactions
Recall from the discussion of reaction networks in Chapter 1 that an elementary reaction must be written as it proceeds at the molecular level and represents an irreducible molecular event.…
Product and Team Development
Each build and iteration of your product shows traction. Making note of the different stages of a product’s evolution (alpha, beta, full launch) marks an important step in the development…
Modes of Demonstrating Traction
Formation Pitching a business that does not yet have a legal entity, a tax ID number, business bank account, collateral, or team/employees is not as impressive or exciting as a…
10 Startup Mistakes Every Entrepreneur Should Avoid
Everyone makes mistakes, and it's no different for entrepreneurs launching a new business. Getting a little tripped up here and there is natural, but for a startup, even little errors can…
Don’t Make These 10 Startup Mistakes
Starting a business is difficult. Launching a startup is even more challenging. Aside from facing the challenge of attempting to build a company from the ground up, many entrepreneurs have…
