In 2015, mirrorless camera sales were up by 16.5% in the United States resulting in lower DSLR sales. During that time, Canon’s sales were drastically reduced by 21% due to the popularity of mirrorless cameras as they had a collection of DSLR cameras which weren’t performing as well. Despite the high number of people using their phones as cameras, mirrorless cameras have somehow grown and created their own niche market.
With most people using their smartphone to take pictures, there’s somehow a growing trend towards mirrorless cameras. Mirrorless cameras are more lightweight and compact than DSLRs which make them ideal for photographers who don’t want to lug around bulky inventory. When growing your mirrorless camera store, you’ll want to emphasize the benefits of owning a mirrorless camera instead of a DSLR. You’ll also want to write content about why you should use a mirrorless camera instead of your smartphone for taking pictures.
